About Stokk

Retail deserves a real operating system.

Multi-location retail has been held together by spreadsheets, email, and a handful of senior buyers with the network in their heads. We don't think that's a software problem any more, it's an operating-model problem. We're building the operating model.

What we believe

Three convictions that shape every decision we make.

AI decides. AI doesn't dashboard.

If software shows you a chart and waits for you to figure out what to do, it's a search engine with extra steps. AI is finally good enough to decide. We build for that posture.

ERP-on-top, not ERP-replacement.

Your finance team doesn't need to move. Your auditor doesn't need to learn a new tool. Stokk reads from your ERP and writes back through it. The books stay where they are.

Made for retailers, not for IT projects.

We onboard with you, not at you. The first Brief lands in week three. If it doesn't earn its place, you walk, no contract, no consulting bill.

The shape of the company

Small team. Real customers. Long horizon.

Stokk is independent and customer-funded. We invest in the operating system, not the marketing budget. We talk to every customer ourselves. We don't run a sales motion that out-runs the product.

  • Founded
    Reykjavík · 2024
  • Customers
    Specialty multi-location retail across the Nordics + EU
  • ERP focus
    DK Plus, NetSuite, Dynamics 365 Business Central, Shopify
  • Hosting
    EU by default · regional residency on request
  • AI partner
    Anthropic Claude · prompts tenant-isolated
  • Hiring
    Engineering & forward-deployed implementation
Why we built this

We kept meeting the same person: a brilliant buyer in a multi-location retailer, holding the whole supply chain together in their head and a stack of spreadsheets. When they took a holiday, replenishment wobbled. When they left, it broke.

The tools meant to help hadn't kept up. Legacy planners automated the arithmetic but never the judgement, they'd hand you a number and walk away. So the judgement stayed manual, stayed tribal, and stayed fragile. We didn't think that was a forecasting problem any more. We thought it was finally an AI problem.

So we built Stokk to make the decision, not just the chart, to read every supplier and every store overnight and hand the buyer a reasoned order list in the morning. On top of the ERP they already run, live in two weeks, explainable line by line. That's the product. The rest of this site is just us showing our work.

S
The Stokk team
Founders · Reykjavík

Build the retail OS with us.

Talk to us about a customer engagement, an investment conversation, or joining the team.